US Healthcare Marketplaces Exposed Sensitive Citizenship and Race Data to Ad Tech Giants
Major US healthcare marketplaces have been found to be sharing highly sensitive personal data, including citizenship status and race, with advertising technology companies. This practice raises significant concerns about patient privacy and the potential for discriminatory targeting. The revelations highlight a systemic issue within the digital health sector regarding data handling practices and transparency with users about data sharing. This unauthorized disclosure occurred despite the sensitive nature of the information involved, which is typically protected under various privacy frameworks.